Since posting about Yao Ming’s Anti-Shark Finning billboards in China last week this blog has been used as a source on it by numerous sites, including treehugger.com.
While perusing the numerous posts that sprouted from our post I saw a well made video Yao Ming stars in to deter people from consuming shark fin soup. It is in English, but I am sure (and hope) there is a Chinese version as well that is broadcast in China. I personally think it is well made but could use more of a shock factor.
Take a look. If shark fin soup was an integral part of your ‘food culture’ would this deter you from eating it?
